Xian, China
XianSKP 2F, No.261 Changan north road, Beilin District, Shannxi,

Opening Hours
Monday – Sunday. 10:00 am – 10:00 pm

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Gentle Monster’s Xian Flagship store, <The Fish Factory> is based on a tale of a deified bear and a tribe of assimilated villagers. At first glance, this giant bear appears to be manipulating the villagers, with his fishing machine armed with countless needles. However, the true story unveils through a character named Joey Brooks and his conspiracy. The flagship store space features various iconic characters and entertaining installations that suggest the evolution of an industrial factory.